Humana already has a mail-order pharmacy, with over 230 primary care clinics and a large home health care provider.  These services are part of Humana’s shift from “an insurance company with elements of healthcare to a healthcare company with elements of insurance” according to their chief strategy officer, as they build more primary care clinics while stitching together other primary care innovators.  Now Humana is launching a new digital health and analytics unit, Studio H, which will focus on technology designed to manage provider workflow, expanding telehealth into the home health and primary care settings and bringing voice recognition tools to members in their homes.  One of those services has already been built out, a virtual primary care service launched with Doctor on Demand (now called On Hand).

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