The data shows that com­mu­ni­ca­tion is crit­i­cal in help­ing your com­pa­ny achieve its employ­ee ben­e­fit goals. As the lead­ing Sono­ma Coun­ty employ­ee ben­e­fits bro­ker, we’re com­mit­ted to help­ing you fine­tune your com­mu­ni­ca­tions and sup­port your employ­ees more effec­tive­ly. In this lat­est post, we’ll present our tips for improv­ing com­mu­ni­ca­tions with staff members.

Cus­tomized con­tent dri­ves engagement

One of the lead­ing mis­takes com­pa­nies make in com­mu­ni­cat­ing with staff about their health ben­e­fits is that they send out boil­er­plate con­tent that has lit­tle rel­e­vance to the com­pa­ny or the employ­ee. Employ­ees are used to read­ing cor­po­rate con­tent and they don’t respond effec­tive­ly when they receive con­tent that hasn’t been specif­i­cal­ly designed for their needs. So, it’s impor­tant to work with your Sono­ma Coun­ty employ­ee ben­e­fits bro­ker to man­age the com­mu­ni­ca­tion process so cus­tomized con­tent is present to employ­ees. For exam­ple, in a com­pa­ny where employ­ee obe­si­ty is an issue, the con­tent could be relat­ed to the issues relat­ing to obe­si­ty and local areas in which employ­ees could improve their health via local gyms and train­ing facilities.

Open a discussion

Your employ­ees also want to be involved in the con­ver­sa­tion on health insur­ance. They don’t want to be told their options and to be pre­scribed a spe­cif­ic solu­tion. They want to learn more about their indus­try and have a direct input in the learn­ing process. Work­ing with your Sono­ma Coun­ty employ­ee ben­e­fits bro­ker, you can set up meet­ings with key staff mem­bers to dis­cuss their ben­e­fits and to find out more about their con­cerns and con­sid­er­a­tions with­in the health insur­ance mar­ket­place. This helps give staff mem­bers a voice and mit­i­gates issues with a back­log in com­mu­ni­ca­tion that can stall com­pa­ny progress.

Arrow Ben­e­fits Group 

Our expe­ri­enced team at Arrow Ben­e­fits Group is offer­ing our com­pre­hen­sive ser­vices as a top Sono­ma Coun­ty employ­ee ben­e­fits bro­ker. To dis­cov­er more about our com­pa­ny and our ser­vices, call today.