Are your employees giving a cold shoulder to your open enrollment process? If yes, before meeting and facing them, you must take a good look at your process. Your open enrollment process need not be lengthy and boring. To engage your employees, you need to come up with fresh ideas. Creating a fun open enrollment process can be difficult, however, it’s not impossible by any stretch of imagination. To help you care for your employees better, we’ve compiled a list of some tips that you can follow to make your open enrollment process engaging. Take a look.
1. Get as much help as you can
Two (or more) heads are better than one. While some people in your business may have a better knowledge of employee benefits, and different types of open enrollment processes, it does not mean other teams aren’t capable of contributing. Collaboration holds the key to designing a campaign that ticks all the right boxes. To ensure their voices are heard, motivate your employees to put their thinking caps on, and come up with ideas to make the process more interactive.
2. Know what your employees expect
To get a better understanding of what your employees expect from your open enrollment process, talk to them regularly. Ask them to point out their major concerns, and how they expect the process to address these issues. If your employees do not know much about the benefits your business offers, conduct training sessions. Learn about the type of actionable information they seek when making decisions.
3. Come up with a fun theme
Your open enrollment process does not have to be boring. To ensure participating in the process is a fun experience for your employees, come up with fun themes revolving around games and music. Dare to think out of the box to come up with fun ways of educating your employees. You can, for instance, think of ways to incorporate important messages within especially designed products revolving around superhero themes.
4. Use multiple media
While some of your employees may prefer getting messages related to the open enrollment campaign delivered directly to their mailboxes, others may expect you to add a personal touch by mailing printed material to their home. To meet the expectations of your employees, use multiple media.
You don’t have to be a rocket scientist to figure out ways to make your open enrollment process more engaging. If you think a major change is necessary, consider getting an employee benefits administration expert in Marin Countyby your side. If you are in California, our team at Arrow Benefits Group would be happy to help. To learn more about us, call at 707–992-3780. Alternatively, to book an appointment, fill out our contact form.