Employ­ee Ben­e­fit Advi­sor mag­a­zine inter­views Arrow Ben­e­fits Group around the launch of the Cul­ture Insights Pro­gram which devel­ops per­son­al­ized plans for employ­ers to oper­ate at their high­est poten­tial, using six key angles includ­ing, cor­po­rate pur­pose, mis­sion, val­ues, cul­ture, HR and employ­ee ben­e­fits. The pro­gram was inspired by a 2016 tour of Zappos.com by Andrew McNeil, Prin­ci­pal and advis­er with Arrow Ben­e­fits Group. Anoth­er source of moti­va­tion was a sur­vey the firm did of mil­len­ni­als, Gen-Xers and baby boomers.

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